Moataz Mukhaimer

Strategic & Financial Advisory

20+ years experience

I help leaders make informed decisions

I partner with CEOs, business owners, and entrepreneurs to realize their vision, enhance profitability, and ensure long-term growth through meticulous financial analysis and impactful strategic frameworks.

Strategy

Strategic Analysis & Decision Making

I specialize in providing expert guidance on strategic decision making. Bringing a wealth of experience from SMEs, I work with businesses of all sizes to provide tailored 1-1 coaching and help navigate complex challenges.

The key to my approach to strategic decision making is centered on situational analysis. Understanding the core of the problem is crucial, and I actively listen to clients' needs.

I conduct a thorough 360 analysis of the financial and non-financial data to identify the root cause of the problem. One of my key strengths is my financial background, I believe that almost every problem a business has is reflected in their numbers. I have a deep understanding of financial statements and other critical financial metrics that enable me to provide comprehensive guidance on how to address the issues at hand.

With my strategic expertise, I provide CEO’s and senior leaders with actionable solutions that drive growth and success. I understand that sometimes leaders may find it hard to verbalize their business challenges. That’s why I am here to provide the support needed to identify the actual problem and develop effective strategies.

I’m committed to helping businesses make informed decisions that lead to long-term success.

Strategy & Planning

Strategy & planning is the backbone of any successful business, and it requires a well-defined methodology to create a clear roadmap for the future.

The process begins with a solid foundation, requiring strong leadership and crystal-clear intentions. As an experienced consultant with a proven track record of working with SMEs, I can guide you through each step of the strategy setting and planning process.

First, we will work together to understand your strategic priorities, then set specific goals for the next 1-3 years. Each goal will have a detailed action plan with a designated champion to oversee its success. Finally, we will bring all elements of the plan together into a comprehensive, connected strategy that aligns with your business goals.

If you're feeling overwhelmed by the strategy and planning process, contact me today and let me help you create an actionable plan for your business's success.

Pricing Strategy

As your pricing professional, I am dedicated to helping you achieve your business goals. My pricing strategy is a comprehensive framework that takes into account every aspect of your business to ensure that we identify the problems and tailor the pricing strategy to meet your needs.

With my customer-centric and value-based approach, I have developed a framework for creating a pricing strategy that is both effective and efficient.

Starting with identifying the problem at hand, I conduct a situational analysis to gain a better understanding of the market, industry, and competition. By using value-based customer segmentation, I match customer value drivers with the product offering through product profiling. This approach helps me define the best pricing strategy and pricing model for my clients.

Maximize your business growth and success by letting me help you establish a winning pricing policy and effectively communicate the value of your product or service to your customers.

Finance

Financial Analysis & Decision Making

As an experienced financial advisor with over 20 years of expertise, I specialize in empowering SMEs to reach new heights by providing insightful analysis, expert interpretation of data, and strategic decision-making support to senior leaders, allowing them to focus on the big picture while leaving the day-to-day financial management to their teams. Financial decision making requires leaders to:

1. Identify the business goals & strategy

2. Collect financial data

3. Analyze financial data

4. Interpret results through financial frameworks

5. Develop recommendations

6. Present findings

7. Monitor and adjust

Financial Projections & Modeling

As an experienced strategic and financial advisor with a track record of working with SMEs, I understand the challenges of accurately projecting and modeling a business's finances, including its revenue model.

My methodology involves a comprehensive analysis of the business and its revenue streams, followed by the identification of key drivers of success in the market. From there, I develop a financial model that integrates these drivers, accounting for potential risks and uncertainties, including those related to revenue. By stress-testing the model, I can ensure that it is resilient and can weather various scenarios.

It doesn’t end there - I can also provide ongoing support to my clients, helping them adapt their financial projections as their business evolves or through a business valuation. With my proven expertise, I can help your business overcome financial hurdles and achieve sustainable growth.

Business Valuation

My business valuation methodology is a combination of art and science, and it starts with a comprehensive analysis of the business. Using my experience as both a strategic and financial advisor, I take a two-step approach to evaluate the business.

The first step is analyzing the business itself, which involves looking at various internal and external factors such as the industry, market, competition, operations, and management. This step helps me gain a thorough understanding of the business and identify its strengths, weaknesses, opportunities, and threats.

The second step is analyzing the finances, which involves examining the financial statements, cash flow, profitability, and growth potential of the business. This step helps me assess the financial health of the business and identify any potential financial risks or opportunities.

Once I have completed both steps, I combine my findings and provide an honest and professional valuation of the business. I take into consideration all the factors and provide recommendations that are tailored to the specific needs and goals of the business.

My goal is to provide businesses with a fair value backed up by evidence and analysis to make informed decisions.

Contact me today to learn more about my business valuation methodology and how I can help your business thrive.

“I take pride in my values of trust, excellence, & collaboration”

Services

1:1 Coaching

Looking to take your business to the next level? The 1-on-1 business coaching service is designed to provide personalized guidance and support to help you achieve your goals.

With my extensive years of experience, I will work with you to identify areas for growth, develop effective strategies, and stay accountable to your vision. Let me help you unleash your full potential and achieve success on your terms.

Schedule a call today

Training

Want to elevate your team’s analytical and problem solving skills? Benefit from my 20 years of experience working with SMEs and elevate your team's skills and knowledge with my dynamic business training workshops.

I provide targeted sessions focused on strategy, finance, and much more specifically tailored to your business needs.

I work closely with your teams to ensure they are equipped with practical tools and techniques that can be applied right away. Invest in their development and watch your business thrive.

Book a workshop today

Advisory

Is your business strategy evolving fast enough in today's rapidly changing world? As a consultant specializing in both finance and strategy, I can help you reassess and improve your business's direction and financial performance. My services include:

  1. Identifying problem areas in both strategy and finances.

  2. Working closely with your team to ensure knowledge transfer and improvement in direction and results.

  3. Collaboratively identifying areas for improvement and developing a strategy that supports the goals of the business

  4. Offering professional recommendations on how to improve your financial performance

  5. Providing strategy planning, workshops for CEO’s and senior leaders

  6. Helping your business succeed through expert guidance and support.

Book a consultation today

About


Hello and welcome!

I'm Moataz Mukhaimer, a strategic and financial advisor with over 20 years of experience empowering SMEs in the MENA region. My expertise lies in providing businesses with the strategic and financial advice they need to achieve their goals.

My passion for finance and business began at Boston University, where I graduated with a degree in Accounting and Finance. I continued my education by obtaining an MBA from McGill University.

Over the years, I have had the privilege of working with a diverse range of clients, including small and medium-sized enterprises, family-owned businesses and international brands. I am proud to have helped many businesses achieve success by providing customized solutions that meet their specific needs.

With my extensive experience working in Kuwait and Bahrain, I have gained first-hand knowledge of the region and become familiar with the local businesses. I am based in Amman, Jordan, but often travel throughout the region to meet with clients.


Whether you're aiming to grow your business or simply need strategic advice, I am here to help. With my years of experience and expertise in strategic and finance advisory, I am confident that I can provide you with the guidance and support needed to achieve the required goals.

Reach out if you have any questions or would like to learn more about my services.

About


Hello and welcome!

I'm Moataz Mukhaimer, a strategic and financial advisor with over 20 years of experience empowering SMEs in the MENA region. My expertise lies in providing businesses with the strategic and financial advice they need to achieve their goals.

My passion for finance and business began at Boston University, where I graduated with a degree in Accounting and Finance. I continued my education by obtaining an MBA from McGill University.

Over the years, I have had the privilege of working with a diverse range of clients, including small and medium-sized enterprises, family-owned businesses and international brands. I am proud to have helped many businesses achieve success by providing customized solutions that meet their specific needs.

With my extensive experience working in Kuwait and Bahrain, I have gained first-hand knowledge of the region and become familiar with the local businesses. I am based in Amman, Jordan, but often travel throughout the region to meet with clients.


Whether you're aiming to grow your business or simply need strategic advice, I am here to help. With my years of experience and expertise in strategic and finance advisory, I am confident that I can provide you with the guidance and sup]port needed to achieve the required goals.

Reach out if you have any questions or would like to learn more about my services.

Testimonials

Kayed Qunibi

Co-founder & CEO

Dumyah

It was a great experience working with Moataz on developing our financial projections. His expertise in financial strategy and projections was invaluable in helping us chart a clear path forward. Moataz took the time to understand our unique needs and provided a thorough, well-researched financial plan that gave us confidence in our future growth.

Moataz’s professionalism and attention to detail made the entire process seamless, and I would highly recommend his services to any organization in need of strong financial leadership and strategic planning.

Ashraf Al-Qudah
Founder & CEO

TJDEED Technologies

Moataz Mukhaimer served as a financial adviser to TJDEED. His exceptional expertise and commitment were invaluable to our company as we prepared our financial documentation to apply for investment funds.

Throughout his time with us, Moataz has demonstrated outstanding professionalism, time management, and attention to detail. His dedication to delivering high-quality work, coupled with his excellent follow-up, has been instrumental in ensuring all aspects of our financial portfolio were meticulously organized and compliant with investment standards.

Moataz’s comprehensive knowledge and strategic approach have been greatly appreciated by our team. He has shown that he truly understands the complexities of financial management and has guided us with skill and confidence.

Based on our experience, I highly recommend Moataz to any organization seeking a knowledgeable, dependable, and professional financial adviser. We look forward to seeing the positive impact he will undoubtedly bring to any future endeavors.